A rose by any other name......

I have a favorite coffee shop that I visit on occasion. In honesty I am not a big fan of their coffee. The coffee shop doesn’t have any seating; instead the employees serve hundreds of customers a day through two drive-through windows. Sometimes when traveling for work I may go several weeks without stopping by. In that time they have undoubtedly seen thousands of customers! Yet, every time I come back they remember:

· My name

· My wife’s name

· The vehicles we own

· Our favorite drinks

· And several other details

It is for that reason and for that reason only that I continue to visit that coffee shop every chance I get!

It is no secret that people like to hear their own name. More importantly people like to talk about themselves. One of the keys to making a BIG first impression and maintaining your customer base is to listen and remember. This seems basic but it is remarkable how few businesses take the time to train their employee how to do it right! This is one of the many things that I train all of my employees and clients to do. They are all surprised by its effectiveness and simplicity. Just think about how you feel when someone forgets your name or fails to listen to what you’re saying. It is enough to drive anyone crazy! So how do you do it? Below are 10 easy to follow steps to increase your listening and memorization abilities.

· Listening

1. Mirror the individuals eye contact

2. Open body position. Avoid:

§ Crossed Arms (defensive or angry)

§ Hands on Hips (impatient)

§ Hands in Pockets (apathetic)

3. Nod your head to show that you agree/disagree

4. Ask clarifying questions

5. Summarize the key points

· Remembering Names

1. When you meet someone for the first time focus more on their name than anything else!

2. Make a name association (For example: Dr. Bush = bushy eye brows)

3. Use their name at least 3 times in the first few minutes.

4. Create a seating charts if necessary

5. If you forget their name be sincere, apologize and ask for it again.

Effective E-Mail Organization

Effective e-mail management is less about time and effort and more about strategy and consistency. So how do you do it? The first step in this process is to determine your organization styles. There are three main styles¹:

 

1.   Searchers: opt for minimal work up front on the grounds that they can use tools to find what they’re looking for later.

2.   Filers: believe that everything has a place and that it should be in that place so they can find it instantly.

3.   Taggers: are somewhere in between; they depend on search, but like to sprinkle hints around to make it easier for the search engine.

 

Once you know your style it becomes a lot easier to determine what will work for you and what won’t. For instance, searchers will never consistently utilize a rigid filing method. Use what works for you! The second step in effective e-mail management is learning the “4 D’s.” Before you ever consider how to file or where to move a mail item you need to consider the “4 D’s²:”

 

1.   Delete it

a.   Does the message relate to a meaningful objective you're currently working on? If not, you can probably delete it. Why hang on to information that doesn't relate to your main focus?

b.   Does the message contain information you can find elsewhere? If so, delete it.

c.   Does the message contain information that you will refer to within the next six months? If not, delete it.

d.   Does the message contain information that you're required to keep? If not, delete it.

2.   Do it

a.    If you can't DELETE IT, then decide, "What specific action do I need to take?" and "Can I DO IT in less than two minutes?" If you can, just DO IT.

3.   Delegate it

a.    If you can't DELETE IT or DO IT in two minutes or less, can you DELEGATE IT?

b.    If you can delegate it, do it right away. You should be able to compose and send the delegating message in about two minutes

 

4.   Defer it

a.    If you cannot DELETE IT, DO IT in less than two minutes, or DELEGATE IT you will need to defer it. Only defer it if the action required is something that only you can accomplish and it will take more than two minutes.

                                           i.    Also think about flagging these items for follow up.

 

So how big of a difference do the “4 D’s” make? Statistics show that if you use this method you will find that²:

 

·         50 percent can be deleted or filed

 

·         30 percent can be delegated or completed in less than 2 minutes

 

·         20 percent can be deferred to your Task List or Calendar to complete later

 

If you have to defer the e-mail and you are a filer consider one of these primary filing methods:

 

·         File by sender

o   Many people find that name associations are easier to remember than subjects.

o   You can file mail items by sender (i.e. Jay Meyer, Charlie Hamilton etc.)

·         File by subject

o   This can be a certain training course we offer

o   A market in your region

o   etc.

·         File by importance or length or response

o   Is this low, medium or high priority?

o   Is this a quick response or a lengthy response

 

By implementing these steps alone you will see a drastic increase in your e-mail productivity. If you combine them with the tips listed below you will be an e-mail super star!

 

·         Group similar messages together

·         Search folders instead of “All mail.”

·         Flag items for follow up

·         Schedule uninterrupted time everyday to process e-mail

·         File your sent items too!

·         Use rules when you can

·         Archive old items to make space

 

 

 

 

 

References:

 

1) http://webworkerdaily.com/2007/02/15/10-tips-for-organizing-your-e-mail/

2) http://www.microsoft.com/atwork/productivity/email.aspx

3) http://zenhabits.net/2007/11/obsessive-compulsives-guide-top-12-organizing-tips-plus-resources/

4) http://www.theistudio.com/muse/10-e-mail-organization-tips/

5) http://www.netmanners.com/email-etiquette/10-email-organization-tips/

 

7 Steps to Better Habits

Greetings!

Today I was reflecting on a seminar I spoke at several months ago. I was speaking to a group of 30 or so participants. The speech went smoothly and I had many people approach me afterward to discuss how they will apply what they learned and how they will change their behavior. As much as I like to hear those comments I can't help looking back on my experience. That experience teaches me that if 8 people out of those 30 actually apply the training (i.e. change fundamental behavior) that would be above average. I started thinking about the contrast between the participants "intent" and the "reality" that very few of them would really change anything at all. As I started to dwell on this fact, I noticed one of the participants in the back of the room straightening some chairs. It was a pleasant surprise! I immediately walked over to him and thanked him for his help in re-setting the room. As I started talking with the young man, I happened to ask him why he stuck around to help out. He reluctantly explained that he was trying to overcome a bad habit. Recently his wife had pointed out that he "always" leaves a mess when he leaves a room. So, to try and overcome that habit he has been straightening up every time he gets up to leave a room. I asked him how it was working? He went on to tell me that at first it wasn't easy for him. After all, there were several good habits he was trying to form. When I asked him how he was able to juggle so many "demands" or "challenges," he responded:

"Well, I have learned to only focus on one habit per day. I have 5 behaviors I am trying to change and I work on a new one each day. As soon as I reach the 5th one I start back over. Since there are 7 days a week, I am always practicing a new habit on a different day!"

It seemed pretty simple but very powerful. Within that one concept the participant was able to draw three important points about behavioral changes. The first point touched on prioritization. It is impossible to effective work on 5 different behaviors all of the time. By shifting the priority level of each behavior he was able to make great strides. Secondly, he was able to conclude that in order to change behavior he had to be consistent. Consistency is key when trying to drop or develop new habits. The last point that he touched on was re-evaluating the approach. Many people start out with a great plan, but unless you constantly re-evaluate the effectiveness of your plan, you will often veer way off course.

The participant then went on to explain how her would apply a similar approach to implementing the training. In fact, he had already begun to prioritize the new behaviors I had been trying to educate the class on. He had also scheduled a time to re-evaluate the implementation of his plan. Eventually, he left (after a considerable amount of cleaning up) I realized there was one final piece that warranted analysis. He only changed the behavior he was displaying after it had been communicated that is should change. This is key because so many managers fail to effectively provide coaching around behavior with their teams. But, if there is no communication there will be no change. If there is no change than the inefficiencies will continue. So if you really want to change your behavior or the behavior of another follow these steps:

1. Identify- the areas of concern
2. Prioritize- the level of importance
3. Plan- how to overcome
4. Execute- the plan
5. Re-evaluate the plan
6. Re-peat

3 Tip's to Better Public Speaking

For several years public speaking has reigned as the #1 fear for most Americans. So what is the big deal? Why do we fear something so common and so simple? Well the rational behind this fear may be surprisingly varied, there are three common fear that most people share:

1. Fear of humiliation: the fear that you will mess up or stumble and the audience will mock or chastise you.
2. Fear of transparency: the fear that the audience will see right through you and discredit you as result of any inadequacies. 
3. Fear of chaos: the fear that you will lose control over the audience.

Because this is such a common fear I wanted to share 3 simple tips to combat these underlying fears. While you may always feel a little uncomfortable speaking in public if you can follow these simple steps you will find public speaking will come much easier:

1. Whenever possible, be the first one there. It can be very intimidating to walk into a packed room; however, if you can be at the main entrance to greet your audience as they walk in you will feel more relaxed when you take the stage. Having the ability to personalize your audience and observe the room gradually filling up, will take away the shock-factor when you take the podium.  
2. Don't over prepare! If you over prepare you will become flustered in the occurrence of a slip up or variation. It is better to follow bullet points or main topics than it is try and read through an entire speech. Also, don't try to memorize large pieces of information. Stage fright has a tendency to cause "memory retrieval que errors," basically: you won't be able to access that memory when you need too.
3. Work in audience affirmation. When appropriate you will want to work in humor and audience feedback questions. If you can get the room to laugh at a joke or yell out an affirming "YES" to one of your questions, it will immediately boost your confidence.

If you can implement these suggestions into your next presentation, I guarantee you will feel more comfortable and relaxed. There is no reason why public speaking should be your number one fear. Put these steps into action, practice whenever possible and remember you control your success as a speaker not the audience!

Outside vs Inside

I want you to think about an average day in your life. Think through your routine, including: clothes, food, expenses, worries, habits, etc. More importantly I want you to think about how much of your day you spend worrying about the external factors in life. These factors often include: weather, clothes, food, work, the economy and more. We give control of our thoughts and emotions over to things we have no control of. We give control to things that are fleeting and minor when compared to life in its entirety. All these outside factors cost us money, time and peace. But how much do we spend on the inside? How much time do you spend making yourself better? How much effort do you put into preparing for changes instead of worrying about them? The best way to handle life’s challenges and set backs, is to prepare for them. I would challenge you to start embracing this attitude TODAY!

How do I start? I want you to find one thing in your life you want to change; for some people it could be physical appearance, for others it is time management. Whatever that one thing is for you, I want you to think about what prevents you from fixing it. And more importantly what you can do today to start down the path to self improvement. Start small if you have to but the key is to START! If you can’t think of anything try one of the three tips below to jump start your life!

1) Listen to self improvement audio-books on your way to and from work.
2) Spend 15 minutes each day creating, reviewing and executing personal goals.
3) Replace 20 minutes of inactivity (i.e., TV watching, reading, video games, surfing the web, etc.) with 20 minutes of walking, biking, swimming, playing basketball, etc.

And if you really want to kick off ’09 try all three!

This segment also featured in a recent issue of the www.migilla.com newsletter!

Things to do in an "economic crisis."

If you are like most of America you are feeling a little uneasy about the stock market and our countries current financial challenges. But the most unasked question is: what can I do? We’ll I want to provide my readers with 5 free tips for handling this situation proactively!

Tip #1) Understand Your Personal Finances
You need to track your spending and create a balance sheet showing your income and expenses. This is something I explore in my book. The majority of Americans have very little understanding of their finances. The natural reaction for most people is to fear what they don’t understand. Buy understanding where your money is going you can modify your spending to reduce your debt and increase your wealth. If you have questions about creating a budget ask me @ david.macon@thewinadvantage.com.

Tip #2) Diversify
If you have investments you need to diversify your portfolio. Now is a great time to explore new industries and companies. In the next several months you are going to hear a lot about alternative energy. With proposed spending and incentives for green companies it would be wise to research these companies. Also look for re-domestication of many companies. This is also good time to think globally. I would never recommend rushing into a foreign market but sit down with an advisor and think through this option. Take time to educate yourself about global markets.

Tip #3) Invest in Yourself
This is always a great idea but even more so in tough times. In a sagging market it is common to see increased competition in the job market. This means that in order to stay competitive you should be looking to increase your academic credentials and beef up you certifications. This will help you to be more valuable to your current employer and more competitive when seeking a new job.

Tip #4) Buy
The current market brings the following adages to mind:
“When there is blood on the streets buy real estate.”
“If it is a bad time to sell, it is a great time to buy.”
While the current situation of our economy is tragically hurting many people, there are great opportunities for everyone to prosper. When I look at this market I see a great opportunity to purchase discount real estate and stocks for cents on the dollar. The market will rebound and when it does many people could place themselves in a great financial position. If you have the ability to invest now could be a great time to acquire discounted assets.

Tip #5) Stay Calm
Focus on the facts not the media spin. When you hear that the economy is failing your reaction should not be to pull your money out of the bank or the markets. Your reaction should be to research the root cause of the problem. Find out what is failing and what that means for the market and the economy. After you have the facts you can act, you should never react when it comes to you money. Stay calm during market fluctuations; you will be glad you did.

-David Macon

Investor/Investee Mixer

Hello friends and visitors,

I would like to let everyone know about the upcoming Wealth Investments Network (WIN) Investor/Investee mixer that I will be co-hosting with business partner. This is a FREE event and open to anyone. The goal of this event is to bring investor's and business owners together, for the purpose of creating new investments and business growth opportunities. If this is something you would like to check out please RSVP by emailing me at david.macon@thewinadvantage.com. The first 25 people to RSVP are eligible to receive drink vouchers for the event! Preliminary information is listed below:

October 2nd, 2008
The Airport Sheraton in Tempe, AZ (Map)
4pm- 6pm

Free seminar to follow the mixer! I'll see you there!